The new iPhones are already been tested for their durability.
The first customer to purchase an iPhone 6 early Friday morning in Perth, Australia immediately dropped it - while talking to a reporter on live TV.
The customer, named Jack, struggled to get the device out of its packaging, and after pulling it open a bit too roughly, the device is shown crashing down to the concrete ground amidst a chorus of "ohs!" from the crowd and an expletive from the reporter.
Luckily, the new iPhone appeared to have survived its first fall.
Check it out:
The iPhone 6 and 6 Plus debuted last week at an Apple event with 4.7-inch and 5.5-inch displays, respectively. They are the biggest Apple smartphones ever released.
Pricing for the iPhone 6 starts at $199 for a 16 GB model, $299 for 64 GB and $399 for the 128 GB configuration, with a two-year contract. The iPhone 6 Plus starts at $299 (16 GB), $399 (64 GB) and $499 (128 GB). Both smartphones come in the same colors as the iPhone 5S: gold, silver and space gray.
Both new iPhones pack better battery life, an Apple A8 64-bit chip that allows for 25 percent faster CPU and 50 percent faster GPU performances, new camera features including Optical Image Stabilization and Apple Pay, the mobile payment system that will allow users to pay for products with their iPhone.
Apple announced Monday it set a record for first-day pre-orders with its new iPhone 6 and iPhone 6 Plus, topping over four million orders.
CNET notes that Apple sold about two million iPhone 5 pre-orders within its first 24 hours and nine million 5S and 5C units during their first weekend of availability.
The tech giant added that initial demand has surpassed pre-order supply with most carriers, especially for the 6 Plus.
The launch of the iPhone 6 is expected to spur "the mother of all upgrades" for the Cupertino-based tech giant. In anticipation, Apple reportedly ordered 80 million combined 6 and 6 Plus units by the end of the year.
