Energizer Personal Care, the parent of the brands Hawaiian Tropic, and Banana Boat have announced their new partnership with Morgan Home Fashions. Each sun-care brand will be developing their own beach textile collections which include sun towels, beach mats, vacation totes and swim carriers.
The two lines will be debuting at New York's Home Fashions Market week beginning Sept. 15, by Morgan Home, where they will showcase the spring and summer 2015 products.
Although the brands are under one roof, they will provide their customers with unique items that are fitting for each company. According to HFN, "The Hawaiian Tropic Line will offer island-inspired designs in towels, mats, totes, and sacs. The Banana Boat collection will feature playful and family-friendly designs, and will encompass both adult and juvenile products."
The executive vice president of Morgan Home, Noah Gindi, stated "We can't wait to incorporate the distinct personalities of each brand into fresh and fun looks for our spring and summer collections."
It seems natural that these powerful and recognizable household brands are delving into new territories and releasing new products that are synonymous with their image and the lifestyle of their customers.
We will be visiting Morgan Home and the brands' products at New York's Home Fashions Market next week, so stay tuned for our review!
